Attack Ads! The Podcast (general)

I've described before how ideas originated in academia have caught society’s collective popular vision.  How much of that content, though, was intended to benefit only the wealthy?  I explore this in Episode 223: The Counterintelligentsia Strikes Back!

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Direct download: The_Counterintelligentsia_Strikes_Back.mp3
Category:general -- posted at: 4:47pm EDT

Too few realize that answering the cocktail party question “what’s the best [something] ever?” requires taking into account how many on earth are affected by it.  I attempt to answer this question in this Episode 222: The Most Important Invention Ever.

Direct download: The_Most_Important_Invention_Ever.mp3
Category:general -- posted at: 7:40pm EDT

Most of us can relate: if we do something too often, specific memories of doing that thing are often lost until something triggers us to remember. Well, I read a lot. Here are some titles I forgot to mention in this Episode 221: Books I've Quietly Read. 

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Direct download: Books_Ive_Quietly_Read.mp3
Category:general -- posted at: 1:31pm EDT

Once we learn about all the intrusive technologies foisted upon us just to stuff ads in our earholes and eyeballs, paranoia comes naturally.  How much is enough?  When does our paranoia match reality?  I muse that in this Episode 220: Snitches Get Riches.

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Direct download: Snitches_Get_Riches.mp3
Category:general -- posted at: 6:18pm EDT

We are taught from childhood to save, because a penny saved can lead to a penny earned.  What happens, though, when others have investments that take every penny we have?  I explore this in Episode 219: "Not Totally Without Historical Significance."

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Direct download: 22Not_Totallly_Without_Historical_Significance22.mp3
Category:general -- posted at: 5:03pm EDT

Who can we trust in the “sciences”?  In this episode, I offer academic research—later discounted by evidence—for years considered sacrosanct simply because it protects a hidden agenda of political economy.  Hence, today's Episode 218: Why (r > g) Matters.

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Direct download: Why_r__g_Matters.mp3
Category:general -- posted at: 4:35pm EDT

I have to say, it's exciting to witness a change in political winds almost the moment it happens…especially when it concerns legality in the world of online advertising! I share this change in the weather in this Episode 217: Chopping At The Golem.

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Direct download: Chopping_At_The_Golem.mp3
Category:general -- posted at: 5:30pm EDT

We all like to eat. There are, sadly, very profitable reasons to keep the various processes dictating how the food we buy is created well hidden. Today I point out just some of the lowlights you find alongside Episode 216: The Dirt Road To Serfdom. 

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Direct download: The_Dirt_Road_To_Serfdom.mp3
Category:general -- posted at: 2:14pm EDT

Everybody likes to suggest changes that will fix problems found in everyday life. What we don't often have, though, is a clear idea of whether those utopian changes will—or won’t—work. I present one example in this Epiosde 215: The Libertarian Delusion.

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Direct download: The_Libertarian_Delusion.mp3
Category:general -- posted at: 6:34pm EDT

Advertisers scheme ways to spread filth; but low-margin retailers can't stop these intrusions without angering shareholders. This creates a creeping tendency toward abominations in stores. I give a chilling example in this Episode 214: Medium unCoolers.

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Direct download: Medium_unCoolers.mp3
Category:general -- posted at: 4:31pm EDT

Advertisers want to know you because pitches to receptive audiences sell product. But before surveillance technology existed, how did they do that? To help, there’s an obscure but key theory to know in this Episode 213, one named The Audience Commodity.

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Direct download: The_Audience_Commodity.mp3
Category:general -- posted at: 8:41pm EDT

Everything seems chaotic today, what with supply chain disruptions, staffing shortfalls, and this wave of union activity, all panicking employers. What could be the reason? How about math? I explore that in this Epiosde 212: Get Thee To The Moil!

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Direct download: Get_Thee_To_The_Moil.mp3
Category:general -- posted at: 9:24am EDT

Parody goes beyond laughter: it can help all of us see silliness in what we never questioned; help us see our naked marching monarch. I explore ideas I've had, along with terms others have coined on this topic, in this Episode 211: Back To Basics.

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Direct download: Back_To_Basics.mp3
Category:general -- posted at: 8:42pm EDT

Question: Why is the largest river in South America called the Amazon? I recently re-read some important source material, and got some surprises on that and other important topics I hope you'll share in this Episode 210: Prehistory, Lost & Found.

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Direct download: Prehistory_Lost__Found.mp3
Category:general -- posted at: 8:34pm EDT

At this rate, we humans face a hot climate blanketing the planet with the over two centuries of fuel exhaust we have already dug up and burned. There are solutions out there. I share a dirty, meaty one in this Episode 209: Partners In A Symbiotic Dance.

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Direct download: Partners_In_A_Symbiotic_Dance.mp3
Category:general -- posted at: 8:02pm EDT

What do you think: will we as a species starve to death, or merely roast? Trying to thread that policy needle is proving a challenge, one that (for me, at least) needs to be itself challenged. Hence, Episode 208: Peddling the Nitrogen Cycle.

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Direct download: Peddling_the_Nitrogen_Cycle.mp3
Category:general -- posted at: 4:54pm EDT

Is your phone listening to what you say when you aren't using it to actually make calls? That's what it seems everyone is wondering; but how to find out if it is? I ponder one possible answer to that question in this Episode 207: Take Two, Phase One.

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Direct download: Take_Two_Phase_One.mp3
Category:general -- posted at: 1:37pm EDT

Extra! Extra! Read all about (maybe) good news for newspapers! Hey, a guy can dream, right? Best of all, this might be the very thing that ends our scourge of disinformation! I look into this possible solution in this Episode 206: Good News For News?

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Direct download: Good_News_For_News.mp3
Category:general -- posted at: 1:58am EDT

What each of us shall find in our future, sadly, too often depends not upon good planning, smarts, and gumption, but rather on who happen to be your mom and dad. Thus it's hardly a meritocracy that dictates Episode 205: All That You Can Be.

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Direct download: All_That_You_Can_Be.mp3
Category:general -- posted at: 1:48pm EDT

Let's remember Howie's 1958 holiday, the one that turned out to be “I Must Work More!” In this Episode 204, Our Howie Holidays… of Work, I explore just some of the forces that try to convince us to stop worrying, but to never, ever stop working.

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Direct download: Our_Howie_Holidays_of_Work.mp3
Category:general -- posted at: 12:35pm EDT

We last left the six-hour workers at the Kellogg's factory when the war ended in 1946. What new challenges to their shorter work shift will confront them next? That is the question for this Episode 203: KSD Unquieting Hearts For Profit.

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Direct download: Unquieting_Hearts_For_Profit.mp3
Category:general -- posted at: 6:35pm EDT

We humans are hyper-social critters. For that reason, it can be difficult for us to discover which of our ideas social pressures unknowingly impose upon us. Changing our minds can thus require a kick implied in this Episode 202: Right In The Heartballs.

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Direct download: Right_In_The_Heartballs.mp3
Category:general -- posted at: 7:07pm EDT

After over eight years of doing this show, I still maintain the best source for show topics comes directly from listener feedback. I have listeners and commenters Pim and Dode to thank for this Episode 201: After Long Silence.

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Direct download: After_Long_Silence.mp3
Category:general -- posted at: 5:04pm EDT

Time to review my first experiment conducted to try to determine if my phone listens to me… when it should not. To see if I manscaped well or if I nicked the berries, check out Episode 200: Shees Reminded Me of Science.

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Direct download: Shees_Reminded_Me_of_Science.mp3
Category:general -- posted at: 2:43pm EDT

I will maintain as long as I am able to speak that we must learn from history, if only to avoid making mistakes already made… well, making them again… and again… and…. I look back to the Crash of the 1930s in this Episode 199: Ultima Ratio Plebium.

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Direct download: Ultima_Ratio_Plebium.mp3
Category:general -- posted at: 3:27pm EDT

We humans bear complex mental mechanisms, which are often general enough for experiments to tease out some rules that govern our behavior. Knowing how these rules can manipulate us helps us realize the title of this Episode 198: We Are Not So Smart.


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Direct download: We_Are_Not_So_Smart.mp3
Category:general -- posted at: 4:21pm EDT

Workplaces are social dynamos. Quite often—and often by design—how we are paid and scheduled interferes in what people really want from their work. This is the long-existing division I discuss in today's Episode 197: The Rabbits and the Work-Hogs.

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Direct download: The_Rabbits_and_the_Work-Hogs.mp3
Category:general -- posted at: 3:14pm EDT

History has shown again and again that an incomplete or just mistaken understanding of how the world really works leads to most of the problems we suffer. To change our world, we must first change our minds; thus Episode 196: The REALLY Big Necessity.

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Direct download: The_REALLY_Big_Necessity.mp3
Category:general -- posted at: 6:21pm EDT

After seeing some of the best magazines I've ever read go quite extinct, some have wondered if the lack of advertising killed them. I would ask, rather, if magazines can afford to advertise at all. Still, in this Episode 195: I Miss Magazines.

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Direct download: I_Miss_Magazines.mp3
Category:general -- posted at: 4:36pm EDT

Lately, it seems, how long we owners of tech can use our things has been shrinking, as ever-more monopolistic powers extend toward a product totalitarianism that favors newness over usefulness. This I explore Episode 194: Something Old, Something New.

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Direct download: Something_Old_Something_New.mp3
Category:general -- posted at: 5:43pm EDT

Have you ever thought how weird it is that experts in labor—issuing pronouncements about how long shifts should be—never work those job shifts themselves? It's another argument supporting the title group in this Episode 193: KSD Lazy, Do Nothing Idlers.


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Direct download: Lazy_Do_Nothing_Idlers.mp3
Category:general -- posted at: 4:48pm EDT

Everyone seems aware of the appalling working conditions afflicting the poor in the 18th century; fewer seem aware, though, of what rationale drove employers to such torture. I dip into a book from that period in this Episode 192: The Right To Be Lazy.

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Direct download: The_Right_To_Be_Lazy.mp3
Category:general -- posted at: 5:21pm EDT

Today’s society values industry and work, specifically hard and grueling work. This has happened before. We should look to the 1877, where good advice was given in an essay, the title of which I've stolen for this Episode 191: An Apology For Idlers.

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Direct download: An_Apology_For_Idlers.mp3
Category:general -- posted at: 12:37am EDT

With all the bad news in which we wallow, it's natural to feel the need to do something. Sadly, that is just what the people who got that news to you would like you to do. Better instead to follow the advice of today's Episode 190: How To Do Nothing.

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Direct download: How_To_Do_Nothing.mp3
Category:general -- posted at: 5:48pm EDT

Every now and again, I discover a quote I deem relevant enough to share. Less often, I’m moved enough to share most of the original source. In this Bonus Episode, I read from one of those rare finds: FDR's 1938 Message to Congress on Curbing Monopolies.

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Direct download: Bonus_Episode_FDRs_Message_to_Congress_on_Curbing_Monopolies.mp3
Category:general -- posted at: 9:02pm EDT

Context is everything. Sadly, context is often lost in the transition to digital communications. We need to remember that, especially when the context is not happy, cheery, with nary a care in the world. Hence, Episode 189: Memento Mori, Motherfacer.

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Direct download: Memento_Mori_Motherfacer.mp3
Category:general -- posted at: 3:50pm EDT

Of course, not all we learn in commercial media can be trusted. It's always good to remember, though, how tenacious some efforts at mis- and disinformation become, swirling to form something described by the title of Episode 188: The Hyporeality Vortex.

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Direct download: 188_The_Hyporeality_Vortex.mp3
Category:general -- posted at: 8:06pm EDT

I'm sometimes embarrassed to admit that I might produce this show even without an audience; it's therapeutic. It's good to know people do listen, and often share their provocative thoughts, which prompt this Episode 187: Sharing A Little Mulled Whine.

Find the Show Notes, Pim, at:

Direct download: Sharing_A_Little_Mulled_Whine.mp3
Category:general -- posted at: 11:41pm EDT

Jerry Mander's 1978 book still packs rhetorical punch, enough that reviewing the notes I took on it lead me to realize a cause, perhaps, of today’s extreme political sectarianism. I'll dive into that in Episode 186: An Internal Scarcity of Contentment.

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Direct download: 186_An_Internal_Scarcity_of_Contentment.mp3
Category:general -- posted at: 9:56pm EDT

I’m worried. To me, America may be suffering enough social anger—technically called "political sectarianism"—to lead to upcoming upheaval, perhaps in the near future. I'll discuss this in today's Episode 185: Destabilizing Our Collective Understanding.

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Direct download: Destabilizing_our_Collective_Understanding.mp3
Category:general -- posted at: 8:34pm EDT

Henry Ford wrote in 1926, “The machine is a symbol of man's mastery of his environment.” He also wrote other things of “public service” and the “wage motive” you should hear. I'll share these concepts in this Episode 184: His Tomorrow Is Our Today.

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Direct download: His_Tomorrow_Is_Our_Today.mp3
Category:general -- posted at: 10:23pm EDT

We all have preferences for products, habits that sometimes last most of our lives. We should, though, be aware of what product makers can do to get us hooked… before we’re even born. With apologies to Ricky Martin, Episode 183 ¡D'Liv'rin' In Vivo, Boca!

Show Notes can be found at:

Direct download: DLivrin_In_Vivo_Boca.mp3
Category:general -- posted at: 9:15pm EDT

I've shown how the Kellogg's six-hour day became just one form of work sharing during the Great Depression. I haven't shown you yet why this schedule option was all but abandoned. Consider the title of this Episode 182: The Fight To Guide The Plodders.

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Direct download: The_Fight_To_Guide_the_Plodders.mp3
Category:general -- posted at: 10:04pm EDT

Under standard business practice, any company action needs to be cleared by its owner and manager. Therefore, when a company does a thing, look to those people. I look at Kellogg's ultimate authorities in this Episode 181: Kellogg, Brown, and Roots.

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Direct download: Kellogg_Brown_and_Roots.mp3
Category:general -- posted at: 4:17pm EDT

Something fascinating happened 90 years ago; but today, almost no one knows about it. Knowing it was amazing requires, though, knowing what happened… before. I try to correct that historical loss in this Episode 180: The Calvinistic Worship of Toil.

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Direct download: The_Calvinistic_Worship_of_Toil.mp3
Category:general -- posted at: 4:30pm EDT

Not knowing how a system works, one seeks answers when that system fails. Sadly, if the sought answers are wrong, one may extrapolate between similar systems, perhaps disastrously. I share my market bubble theory in Episode 179: How to Blow a Bubble.

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Direct download: How_To_Blow_a_Bubble.mp3
Category:general -- posted at: 2:15am EDT

Time to update you with some new, and some merely clarifying information on topics I have already covered. Why? There's magic in advertising, dark magic; but the more you know about it, the less it works on you. Hence, Episode 178: Knowing the Trick.

See the Show Notes at:

Direct download: Knowing_the_Trick.mp3
Category:general -- posted at: 5:30pm EDT

People often seem stupid. Sometimes, though, they simply don't have better choices. Their reactions are guided by innate morality, even if others vehemently deny what the people are collectively reacting against. Hence, Episode 177: WTN …and Disgust.

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Direct download: WTN_and_Disgust.mp3
Category:general -- posted at: 4:56pm EDT

Having only two viable presidential candidates to choose often leaves voters confused, especially when it later becomes clear that lately the two parties are not very different at all… when judged by their actions. Hence, Episode 176: WTN …and Betrayal….

Show notes for this episode can be found at:

Direct download: and_Betrayal.mp3
Category:general -- posted at: 5:46pm EDT

Unions are more than just meetings and yelling at each other. I think. It sure seems that way. No, union activity in the workplace is a show of strength for one purpose only: to note the importance of the subject of this Episode 175: Negotiation, and….

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Direct download: Negotiation_and.mp3
Category:general -- posted at: 3:46pm EDT

Those who make our cars today have figured out ways to make our behavior pay. Shoshana Zuboff gave us this lesson in her book; but I may have stumbled on a perfect example at work. I'll fill you in on my theory in this Episode 175: Car(Un)Jacked!

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Direct download: Car_Un-Jacked.mp3
Category:general -- posted at: 7:34pm EDT

Time to dive once again into Jerry Mander's 1978 book, this time selecting just a couple of his reasons to eliminate television. These are reflected in the title of Episode 173: Our Influencing Machines and Their Masters.

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Direct download: MFA_Our_Influencing_Machines_and_Their_Masters.mp3
Category:general -- posted at: 4:35pm EDT

Ads are not yet everywhere. That's good. That doesn't mean, though, that there aren't people plotting to capture attention in a new space, one that cannot be blotted out. Those idiots tempt fate, as I describe in my Episode 172: Flirting With Disaster.


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Direct download: Flirting_With_Disaster.mp3
Category:general -- posted at: 4:16pm EDT

Too many of us lately seem to assume that the negative forces guiding brains are… a thing. (Well, that’s my assumption.) As a general rule, maybe we all just need to heed the advice found in the title of Episode 171: Testing Our Glob of Assumptions.

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Direct download: Testing_Our_Glob_of_Assumptions.mp3
Category:general -- posted at: 2:58pm EDT

Sometimes companies manage to get really big; but what is too big? When they regard their benefit to society as less important than their profit model, we should consider their future, even if they make the stuff of Episode 170: That Great Gray Slurry.

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Direct download: That_Great_Gray_Slurry.mp3
Category:general -- posted at: 4:46pm EDT

What happened to that forgotten way of looking at the world? It seems by changing the language through repetition, nuance was transformed into a more easily challenged binary… and quashed. Hence, Episode 169: Eliminate (Well, De-emphasize) the Negative.

Show notes at:

Direct download: Eliminate_Well_De-emphasize_the_Negative.mp3
Category:general -- posted at: 3:16pm EDT

Every now and again, I find myself stumbling upon a forgotten way of looking at the world, one so useful—and in hindsight obvious—that I have to wonder what happened to it. That's the first half of the story in this Episode 168: Accentuate the Positive.

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Direct download: Accentuate_the_Positive.mp3
Category:general -- posted at: 3:32pm EDT

Something has increasingly come between us; mediated our learning; butted in and substituted actual conversation for what we access on our devices. Sadly… who pays the piper calls the tune. Hence, Episode 167: Talk Blocked, or This Does Not Agar Well.

Show notes can be found at:

Direct download: Talk_Blocked_or_This_Does_Not_Agar_Well.mp3
Category:general -- posted at: 9:42pm EDT

For the sixth year now, I present some holiday cheer (well, more accurately, "cheer" as defined by me, a sick snickering cynical bastard). Enjoy my completely off-color, in-no-way safe for children or work Episode 166: Dreaming of an Off-White Xmas.

Show notes can be found at:

Direct download: Im_Dreaming_of_an_Off-White_Xmas.mp3
Category:general -- posted at: 2:57pm EDT

No matter what the crisis, it is critical that people are given options. When options conflict with well-vested opinions—or worse, business models—don't expect them to be explained well. I protest one such money silencing in this Episode 165: Dear Nova.


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Direct download: Dear_Nova.mp3
Category:general -- posted at: 3:49pm EDT

Knowing the cost of what advertisers spend to get your attention is not the full story. For that, you really need to appreciate the value that attention is worth to those that hire those ad men. And that is Episode 164: Something On Which You Can Depend.

See the Show Notes at:

Direct download: Something_On_Which_You_Can_Depend.mp3
Category:general -- posted at: 3:07pm EDT



Have you ever considered how much is spent befouling our attentions with ads? In other words, how much do people pay to get your attention? I'll examine an article that attempts to discover that in this <a href="">Episode 163: The Sheer Amount of Space in Our Day</a>.


For Links at the Show Notes Page, head to:


(Hey, Pim!  Jim here.  I've put the link to the Show Notes page both embedded in the first description and separately below it, in case your pod feeder doesn't like embeds.  Let me know which one works best!  —Jim.)




Direct download: The_Sheer_Amount_of_Space_in_Our_Day.mp3
Category:general -- posted at: 9:26pm EDT

When the news chooses to focus on everything politically except at an entire movement drastically changing the world, they fail everyone. Our news becomes nothing but the title of this Episode 162: The Ad-Fueled Dumpster Fire.

Direct download: WTN_The_Ad-Fueled_Dumpster_Fire.mp3
Category:general -- posted at: 8:06pm EDT

We all use language to codify and structure the reality around us. We have to be careful, though, not to hide within unexamined aphorisms internal impossibilities that mask from us what is really going on. Hence, Episode 161: Aphoristic Dissonance.

Direct download: WTN_Aphoristic_Dissonance.mp3
Category:general -- posted at: 9:39pm EDT

In the last episode, I bitched about not finding my show in a portal search; but what might happen next? Things could get so much worse for podcasters who refuse to bow to ad pressures, as I explore in this Episode 160: Three Necessary Tiers of Freedom.

Direct download: Three_Necessary_Tiers_of_Freedom.mp3
Category:general -- posted at: 10:59pm EDT

It sometimes takes an event well beyond my ability to "fix" before an idea worth indulging motivates me to create an episode. Imperious corporate impediments to increasing my show’s listenership prompt this Episode 159: Now You Find Me….

Direct download: Now_You_Find_Me.mp3
Category:general -- posted at: 8:48pm EDT

In this Episode 158: From a Crawl to a Walk, I share a discovery that is more than simply monumental and epic in its own right, it's oxymoronic: a Walkable Crawlspace.

Direct download: From_a_Crawl_To_A_Walk.mp3
Category:general -- posted at: 4:40pm EDT

In Jerry Mander's first of his Four Arguments, I look at what he feels happens to us when the doors of perception are all but closed to nature; through our unnatural media, autocracy rushes in to fill us. Hence, Episode 157: Without the Slightest Belch.

Direct download: MFA_Without_The_Slightest_Belch.mp3
Category:general -- posted at: 9:11pm EDT

For reasons too few truly understand, in our “economy,” too few citizens are invested profitably: in the position of holding assets that increase wealth simply by dint of ownership. I free-form rant on this in Episode 156: Our Unbroken Economy.

Direct download: Our_Unbroken_Economy.mp3
Category:general -- posted at: 12:31am EDT

We currently live through two plagues: one, CoVID-19; the other, vested interests pay not just to shove a plague of bad ideas at all of us, but also to keep good ideas as far away as possible. Hence, Episode 155: Dueling Fictions, Dueling Crises.

Direct download: Dueling_Fictions_Dueling_Crises.mp3
Category:general -- posted at: 6:13pm EDT

It should come as no surprise that, though influential and important, certain books suffer in reputation simply because they question more dominant media. I give an overview in such a book in this Episode 154: Mander's Four Arguments: An Introduction.

Direct download: MFA_Four_Arguments_An_Introduction.mp3
Category:general -- posted at: 8:21pm EDT

I admit it: I tend to get distracted and wander off topic. Today, I get back to observing the collapse of journalism—and trying to prevent it—with some unhelpful help from public radio personalities in this return Episode 153: No News Is Still Bad News.

Direct download: No_News_Is_Still_Bad_News.mp3
Category:general -- posted at: 5:19pm EDT

Once and a while, it's good to expend a little more effort in order to expend a bit less effort. It's complicated. Anyway, enjoy the result, a chat with Chad of the Hip Crime Vocab Blog in this Episode 152: The Nuisance Economy.

Direct download: The_Nuisance_Economy.mp3
Category:general -- posted at: 6:06pm EDT

Never let a good crisis go unexploited, said someone, somewhere. It's good advice. It allows us to see what we've been missing, and maybe what we should keep missing. That's the idea in this Episode 151: A Rare Opportunity to Reimagine.

Direct download: A_Rare_Opportunity_to_Reimagine.mp3
Category:general -- posted at: 8:36pm EDT

Don't you hate it when someone comes along and makes you realize that everything you've grown used to supporting is just as toxic as what you really despise? I confront the compromise and the damage done in this Episode 150: Ligers and Tigons and Joe.

Direct download: Ligers_and_Tigons_and_Joe.mp3
Category:general -- posted at: 9:29am EDT

You exercise, and for what? Today, the devices that help you work out work against you, reducing your fitness sweaty efforts into further fodder for surveillance profits. That's what I cover in this Episode 149: Watching the World Go To Health.

Direct download: Watching_the_World_Go_To_Health.mp3
Category:general -- posted at: 9:46pm EDT

What happens when a presidential candidate’s positions threaten not just the business of news, but also offend the sensibilities of those personalities who are paid so very well to present it? I explore this phenomenon in Episode 148: …and Bernie 2020.

Direct download: and_Bernie_2020.mp3
Category:general -- posted at: 8:10pm EDT

You might only realize how interesting the times in which you live really are when it's hard to distinguish which is worse: the reality surrounding you; or the commercial reporting on that reality. Hence, Episode 147: Blankstorm '95, CoVID-19, and…

Direct download: Blankstorm_95_CoVID-19_and.mp3
Category:general -- posted at: 9:26pm EDT

Perhaps if more people understood how insulting the tenets of advertising are, or how poorly ad-men regard their audience, more might avoid it, or consider restricting it legally. Consider the title of this Episode 146: Hitler Was An Ad-Man.

Direct download: Hitler_Was_An_Ad-Man.mp3
Category:general -- posted at: 8:19pm EDT

Sometimes, rare books are rare not because they have no value, but because their value is perceived as topical only for a certain time. Sometimes, though, good ideas suggested for one time prove timeless. Hence this Bonus Episode: Radio's Second Chance.

Direct download: Bonus_Radios_Second_Chance.mp3
Category:general -- posted at: 9:39pm EDT

Some episode topics for this show are too obvious to even mention…until they affect me more grievously than a simple plea to get another credit card. I discuss that targeted, personal aspect of direct mail in this Episode 145: All Is Fare In Law and War.

Direct download: All_Is_Fare_In_Law_and_War.mp3
Category:general -- posted at: 11:51pm EDT

Whenever you step on a stage, it's important to remember your lines, even if the very act of memorizing and later reciting those words warps and dominates your thinking… off-stage. I explore this in this Episode 144: The Thought Leader Three-Step.

Direct download: WTN_The_Thought_Leader_Three-Step.mp3
Category:general -- posted at: 12:12am EDT

A lack of any response from communicants can grow into frustration, over time building into a sense of utter hopelessness. By watching what they do, one can sometimes infer that someone might indeed be listening. Hence Episode 143: Maybe They Do Care.

Direct download: Maybe_They_Do_Care.mp3
Category:general -- posted at: 3:08pm EDT

New year looks back should be done when conditions grant the best insights. What better sight is there than that described as 20/20? Hence, Episode 142: 2020 Hindsight.

Direct download: 2020_Hindsight.mp3
Category:general -- posted at: 7:05pm EDT

Sometimes, a company’s announcement causes not ripples but waves. Some laugh and grab their surfboards, while others panic and shout "Tsunami!" I look at one such policy change in this Episode 141: Campaign Season Greetings, Now Chunky Style!

Direct download: Campaign_Season_Greetings_Now_Chunky_Style.mp3
Category:general -- posted at: 12:52am EDT

Take just about any phenomenon, and with enough searching it's usually possible to discover the first instance… or at least the first really, really popular occurrence. Serial broadcast drama is my focus on this Episode 140: As The Plots Thicken.

Direct download: As_the_Plots_Thicken.mp3
Category:general -- posted at: 8:07pm EDT

As we learn from George Orwell, the words we use limit what thoughts we can entertain. The Powell Movementeers spent millions over the decades to limit our political language, giving us what I hope to illustrate in this Episode 139: Fail to the Chief.

Direct download: WTN_Fail_To_The_Chief.mp3
Category:general -- posted at: 10:48pm EDT

When machines can read your expressions as well as humans, we should worry, especially when such predators, be they human or machine, feel not the slightest tinge of remorse. Hence, Episode 138: Digital Psychopathy.

Direct download: Digital_Psychopathy.mp3
Category:general -- posted at: 8:06pm EDT

To understand the national anger at the first radio commercials, I find it helps to understand first and foremost that these ads came right into the home… like an intruder's pungent fart. Hence, Episode 137: Something Else in the Air.

Direct download: Someting_Else_In_The_Air.mp3
Category:general -- posted at: 11:18pm EDT

Technology sometimes makes history dramatically, changing the way its witnesses think of the future forever. Today, I focus on one such unveiling, and link it to the first days of radio, in this Episode 136: Something Amazing In The Air.

Direct download: Something_Amazing_In_The_Air.mp3
Category:general -- posted at: 7:00pm EDT

Most of us are today packing a small, flat tech rectangle, something that provides hours of staring opportunity. Is that gadget using its microphone to betray our secret desires? I'll dip into this possibility in this Episode 135: Sweat the Petty Stuff.

Direct download: Sweat_the_Petty_Stuff.mp3
Category:general -- posted at: 9:25pm EDT

Broadcasting ads hither and yon is bad enough. Today, though, advertisers can target their ads. What happens when those in the crosshairs are unable to resist? Who is to blame, then, for harm? I ask that in this Episode 134: The Opposite of Pride.

Direct download: The_Opposite_of_Pride.mp3
Category:general -- posted at: 12:22am EDT

Sometimes, things I recently read about happen in real life, giving relevance to those books I keep diving into… and more evidence that my reading (and this show) is on the right track. I share one coincidence in this Episode 133: The End of the Myth.

Direct download: The_End_of_the_Myth.mp3
Category:general -- posted at: 3:28pm EDT

Dictionaries are bound to have errors. What I found surprising is how many not just dictionaries but also others defined a pretty common word so egregiously wrong. So, I try to get that definition right in this Episode 132: No, Alanis, It Really Isn't.

Direct download: No_Alanis_It_Really_Isnt.mp3
Category:general -- posted at: 1:03pm EDT

Online advertising is now an insufferable bastard. It forces regulators to verbally suck up to those they oversee, and journalists to participate in the crimes on which they report. I share this hot ironic mess in Episode 131: The Keys to the Treasure.

Direct download: The_Keys_to_the_Treasure.mp3
Category:general -- posted at: 2:00pm EDT

If you camp, protect your food, for the woods are full of opportunists quite happy to swap their diet of bugs and berries for your candy and cold cuts. Sadly, we must do the same at home, as I explain in Episode 130: Vermin Feed on Forgotten Trash.

Direct download: Vermin_Feed_on_Forgotten_Trash.mp3
Category:general -- posted at: 9:36pm EDT

More forms our opinions than just what we read or hear. Habits, both social and not so much, might enlarge the chasm between us and others, a widening that may provide commercial interests an exploitative opportunity. Hence, Episode 129: Mined The Gap.

Direct download: Mined_The_Gap.mp3
Category:general -- posted at: 8:41pm EDT

I know you're likely tired of my recent obsession with the term "stereotype;" but there is benefit to understanding that gap between our understanding of a thing and complexities inherent in the thing itself. Hence today's Episode 128: Mind The Gap.

Direct download: Mind_The_Gap.mp3
Category:general -- posted at: 9:42pm EDT

Once the First World War removed the tarnished and tawdry reputation propaganda had with business, advertisers were able to expand their reach and hone their technique. I share three of their new tricks in this Episode 127: Brand, Demand, and Target!

Direct download: Brand_Demand_and_Target.mp3
Category:general -- posted at: 8:59pm EDT

To wrap this whole use of propaganda against the citizens that started in the Great War, I thought I'd share my personal journey both within and outside of the myths pounded into us through the television we watch in this Episode 126: Self Evidence.

Direct download: Self_Evidence.mp3
Category:general -- posted at: 7:21pm EDT